The new Maje campaign will take place throughout the 2021 Autumn-Winter season with three out-of-time episodes. Life, movement, effusiveness and all those places where we enjoy playing. Maje girls are enjoying the pleasures life has to offer again, and their joy is catching.
With Blondie's irresistible voice in the back, they have gained new vital energy.

First episode: A fitting room, the others in a number of places, all similar to a "feel good" movie where excitement prevails over reason.